Outsource My Social Media Marketing

Watch as Gerry Dupont, co-owner of Red Oak Properties in Manchester, NH, explains how she uses social media to act as a resource for local happenings as way to draw in prospective renters.

www.SocialMediaSnowballEffect.com Jody Underhill from Upside Down Iceberg talks about how to make a video that will actually get watched by viewers! People today have the attention span of a gnat, so Jody suggests that you make your videos less than a minute and a half. If you are dealing with subject matter that might take longer than that, you should consider breaking up the material into several minute and a half videos. This will hold people’s attention and move them on to watch the other videos and get the rest of their questions answered.

www.SocialMediaSnowBallEffect.com Jody Underhill explains a Social Media Marketing SnowBall technique. When you’re creating a Social Media SnowBall Effect for YOUR business, a good thing to pay attention to is how you title your videos! If you’re answering a specific question in your video, make sure that you put the question in your video title. Believe it or not, many people type questions right into the search bar on Google and YouTube, and putting a question your title gives YOUR video a better chance at getting found. You also might want to consider putting [VIDEO] after the title in your videos. When people go looking for your information online, this lets them know that not only are you answering your question, but you’re doing it in a video format. Descriptions and keywords will also help Google when indexing your video, but we’ll help you optimize those things in another video…

socialmediasnowballeffect.com What is the best format for my videos? The Answer is Questions… Lets face it… no one goes on line to see a commercial! Think about it, when was the last time someone sent you a link to a Commercial on YouTube. The best way to make a video is to add value to the viewer. Answer a questions that you are frequently asked by your clients…you know FAQ’s. It they have the question others will also. When they see you answering the questions, it will position you as an expert and the go to source! Answer about 10 of these questions, then post them on YouTube, Facebook and tweet about them on twitter. The great thing is that with a few simple steps these videos will even rank highly on Google…but that’s in another video.

socialmediasistas.com

NEW YORK (YouTube.com/AdAge) — It’s certainly not unusual that a stand up comedian like Tim Washer would be producing absurdist viral videos. What is surprising is that the IBM communications executive is doing so for his straight-laced corporate employer. He appeared at a Business Development Institute seminar on corporate social media practices last week. There, he championed the cause of creative absurdity in corporate marketing. And he warned the audience that fear and rigid thinking were the greatest obstacles to their companies’ social media success.

Gail Goodman, email marketing leader Constant Contact CEO, explains Social Media Marketing: the synergies between email and social media, the acquisition of NutshellMail and the benefits to small business. NutshellMail co-founders Mark Schmulen and David Lyman talk with Goodman about the company and how email and social media are complementary.